Archives for posts with tag: recruiters

Sai Pradhan, Managing Director, Trufflepig Search Hong Kong, was featured on the keynote panel at the Women Media Networks last month.  The two others who spoke at the panel were Jocelyn Liipfert, Head of Social Media at TBWA, and Jay Oatway, digital consultant and author of Mastering Story, Community and Influence: How to Use Social Media to Become a Social Leader.  Jocelyn, Jay, and Sai together stage the popular #HKSocial–a networking event focused on the power of digital and social media.

Sai explains how LinkedIn helps recruiters:

“In my experience as a headhunter for PR and communications positions, we do use LinkedIn, but very selectively. It’s a research tool, but we develop candidates more by personally reaching out to existing contacts and to sources in our networks and by developing specific research to find top talent for the position we are handling. So, yes, while professionals who are keeping an eye out for new opportunities should certainly create and use LinkedIn profiles, it cannot be the only way, nor should it consume all your job seeking time. But if you are on LinkedIn do make it easy for a recruiter to contact you.”
For more of Sai’s discussion on the WMN panel.

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Jobsandtalent is an up and coming European-based recruiting site that incorporates social networking into the hiring process.  Felipe Navio Garcia and Juan Urdiales founded this startup on the hopes of using Facebook’s social network to change how companies search for employees.  Jobsandtalent works by getting information from a user’s Facebook profile information, such as education, work experience, and friends, but not any status updates or photos. Garcia and Urdiales both were separately developing a social recruiting site after realizing how social connections often help people find jobs through their friends.  Garcia and Urdiales had been connected to each other by mutual friends who realized they were both interested in developing similar businesses–that’s how they became partners.

One surprising aspect of Jobsandtalent is the use of Facebook, not LinkedIn as the source for their social recruitment site.  LinkedIn is a social media tool for professionals; it is designed for networking and hiring, whereas Facebook is a social media tool for friendships.  Garcia and Urdiales chose to connect their networking site to Facebook, because they believe one’s personal–not professional–connections most often lead to jobs.  Garcia explains that “The best 20 or 30 people you can ask for a recommendation are on Facebook, not LinkedIn”.  Jobsandtalent is the European alternative to BranchOut, another popular Facebook hiring site.  So far, Jobsandtalent has not widely been used outside of Europe.  On Jobsandtalent you have to add friends to your Jobsandtalent profile to get job suggestions, but on Branchout you do not.  While Branchout is also more user friendly and is the more established of the two, Jobsandtalent is gaining popularity in Europe.

For more on Jobsandtalent

The volume and constant flow of today’s online information can make it difficult to stand out in the sea of resumes and profiles, often making it difficult for recruiters to pinpoint the right candidates. The applicants who possess qualities suited for the company may not put as much time into polishing their personal profiles as they do their resumes and cover letters.

Trufflepig Search sees social networking sites as a hub of opportunities for people to not only stay connected, but also a place for prospects to market themselves as potential employees. The search power that comes with being part of a social network—because it is social—creates more chances for recruiters to recognize a candidate with a history of engagement in industries relevant to the hiring company. Sites like LinkedIn, in particular, are especially useful for showcasing accumulated experience in the workforce because of its professional focus on networking.

In her article, “Everybody’s Business,” Margaret Milkint of Best’s Review advises jobseekers to become proactive in the virtual world so that employers can spot a prospective candidate: “Merely joining a social network is equivalent to hiding in the corner at a networking event. With your original goal in mind, participate! Search for and link to, friends or follow people who can add value. Join relevant groups; monitor or post jobs; and share interesting links and insightful remarks. … demonstrate a willingness to act … by participating in the conversation.”

LinkedIn even provides its users with a profile-building checklist to maximize their exposure to recruiters. Use it!

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