It looks as if Investor Relations professionals are finally able to embrace social media.  While businesses in other industries have been reaping the benefits from social media for years, the investor relations industry has not.  Now that there are some platforms designed for IR sites, the industry can benefit from social media.

The predominant social media platform that suits IR pros’ needs is StockTwits.  StockTwits’ strategy was to reach out to IR firms and identify how is platform suited their needs.  Some say StockTwits is the most viable option for IR pros who want to get involved in social media, but hopefully it is only the first of many platforms for investor relations.